Infographics are visual representations of information. They use graphic design elements to present data and complex information in a simple and meaningful way.
Infographics have become very popular in online marketing, because they attract natural interest and often get shared virally on social networks. They are also quite useful for explaining confusing topics to employees and clients. Providing an overview of essential search engine optimization (SEO) concepts is a good example.
Getting SEO right is, in my opinion, a quite challenging task. SEO isn’t an exact science and many consider it art to get top keyword rankings. The amount of content talking about SEO is overwhelming and for untrained people it it’s often difficult to find the best way through the SEO jungle. This is where SEO infographics serves a purpose other than just looking good. If you use WordPress as your platform combined with a modern SEO friendly WordPress theme it will also be good for your SEO.
Google change their algorithms daily and it is critical to stay up-to-date about what strategies to use. A lot of SEO material is outdated or even wrong. Be careful about what you are implementing and make sure it is always natural, value based and aligned with Google guidelines. This also means that even awesome looking SEO infographics may teach wrong techniques. In worst case this can harm your rankings and website traffic.
In this article, we have compiled some of the coolest and most useful SEO infographics available online today. If you or someone you know has a website that can benefit from these SEO infographics I encourage to use or share the information. Also let me know in a comment if I missed an inforgraphic worth sharing!
This is an infographic that combines blog design and SEO. It presents the classic fundamentals and tips that are created from advanced research.
This SEO infographic is from 2010, and a lot have changed since, but it is still telling a lot about search engine optimization that will be useful to know about today.
This SEO infographic presents how the longtail lost its advantage. Through the years, Google consolidated the search volume against a fewer number of keyword, allowing them to match ads easily. They also introduced their vertical listings in the search results. This resulted to the longtail becoming considerably less profitable for a lot of publishers.
Multilingual SEO is the topic of this infographic that was created by the folks down Applied Language Solutions. If you reach more key languages e.g. with help from WordPress plugins it will increase the amount of potential customers.
This SEO infographic will tell you what SEO is and how you should use it. It ask the question: Why does SEO matter? It is a simple guide and it is easy to understand. It gives you an idea of why SEO is vital, but it does not tell in detail, how to do it.
This infographic about the game of SEO is beautiful and funny. It gives you valuable information in a creative way.
This cute infographic is about link bait, being a powerful type of marketing. It is any feature or content on a website that was made for encouraging or attracting the attention of others to link to the site.
This SEO infographic focuses on the changes in search ecosystem since Google became a serious player, as well as how the search engine utilized their incredible market share to turn the web wherever they want. Do you agree with this presentation?