Are you using Twitter’s full Power? Buffer may help you

March 30, 2011 · 5 comments

by widrich

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Alongside the great conversations and connections Twitter allows us to build, I feel that it gradually turned into more than that. It moved to a place where latest news are broke, sophisticated stories are shared and discussed and a place where you build trust and an engaged community.

In order to make the most of this powerful network we all learnt to love, I have started to use a new, super simple app which will allow you to tweet consistently day in day out. Let me share the functionality of this nifty app. It’s Buffer.


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Super short description of Buffer

With Buffer, I simply throw in a few tweets into my Buffer every day. In return the app sends out these tweets well spread out over the day.

How is Buffer different to other Apps?

  • Instead of scheduling each tweet individually you simply add to Buffer and tweets are scheduled for you.
  • Instead of going to an account page, you can add tweets from any page via browser extensions (Chrome, Safari, Firefox).
  • Buffer tracks the impact of your tweets and gives you detailed analytics in order to improve your tweeting.

What will I achieve with Buffer?

If you are anything like me, there is lots of great content you come across every day and want to share on twitter. I never quite couldn’t share all my posts though. Tweeting these great articles all at once and flooding my followers never felt right.

With Buffer, I simply hit the icon with every great blogpost I come across and put it as a Tweet in my Buffer. My life is a lot better organized I feel. The action and content of information I want to share is being delivered to Twitter on a daily and constant basis to my followers. This leaves me to fully focus on the interaction and engagement I receive from my tweets.

So in case you feel you could do with sharing more of the great information you come across each day with your followers, Buffer will help you to do this in a super simple and intuitive manner.

Quick start guide to Buffer?

Here is a super fast quick-start guide reflecting all benefits of Buffer for you:

Step 1: Start by adding tweets to your Buffer with 1 click on the Buffer icon via the right browser extension for you (Chrome, Firefox, Safari)

Step 2: Adjust the times your tweets goes out every day. Add more or change them for your needs to have the most impact. Here are my daily tweeting times

Step 3: Sit back and track the impact your tweets are having. Buffer will tell you how many Clicks, Retweets and Reach your tweets have.

What does Buffer lack?

Buffer currently has no mobile version available which would make things easier still for me. Putting tweets in my Buffer on the go would save me even more time.

Conclusion

To me, Buffer differentiates itself in a stark contrast to other tweet scheduling services you might know of. A description of Buffer I once read and particularly liked said “It is a human way to schedule tweets to your followers”.

What are your views on this App? Make sure to give it a try (it is freemium) and let me know your views on it below.

Author : Leo Widrich

I am a Social Media enthusiast with an extra large addiction to Twitter. You might noticed already 😉 . I am constantly on the lookout for the best Twitter Tips and Tools to share. I blog about it here every week.

{ 5 comments… read them below or add one }

MaggieB May 27, 2011 at 5:07 am

Buffer doesn’t have a mobile app but you can simply email the tweet. Here’s their blog entry that shows how to do just that: http://blog.bufferapp.com/you-love-google-reader-buffer-your-tweets-right-from-there
I was just researching it myself when I ran across it, and your article too!
Hope it helps!

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kelvin roger May 20, 2011 at 6:08 am

i really like your post, i try to do it very soon and bookmark you site too see more posts keep posting, Great stuff!

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Adrian April 1, 2011 at 12:19 am

good description, i test them soon

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Dave Grimes II March 31, 2011 at 8:00 am

Leo,

This looks like an awesome tool for twitter use… and an equally awesome strategy for using it. As far as scheduling tweets for maximum impact, do you have any advice for that? What times have worked best for you? AND is it better to go at it full-throttle for a couple days to test the waters around different times?

Thanks for sharing!

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widrich March 31, 2011 at 12:04 pm

Hi Dave,

Many thanks for your comment, really glad you think Buffer is useful for you.

Hmm, in terms of timing it is hard to say what the best thing to do is. A super influential Twitter user called @tweetsmarter has written extensively about this issue: http://blog.tweetsmarter.com/retweeting/when-is-the-best-time-to-tweet/

The quick answer is, that around 4 p.m. each day are very good times and also a bit later at 1-2 a.m. are again Twitter Peak times.

It is just like you said, one has to play around with this a little, but fortunately with Buffer’s analytics you will get a clear picture very soon, when your tweets are doing best.

So yes, I would give it a go at full-throttle, however not such that one is overwhelming ones followers.

I hope that helpe Dave. Let me know what you think about that :).

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