In today’s world of interactive web-based marketing, viral campaigns and high production television commercials, the print ad stills remains one of the more powerful and effective channels for advertisers to reach out. In many areas print adds have been turned into either rolling ads or are even digital images on large screens. This is the way it is moving and it is moving fast, but it does not change the style of the ads – one still image that delivers the full message and says it all in an elegant and surprising way. This also means that in a print ads the message must be conveying and it must be eye-catching to grab the viewer’s attention. As you will see in this article there are many creative ways to design print ads but you certainly need to think outside the box, be controversial, innovative and very creative to stand out from all the others.
The printed format, whether it is for magazines, newspapers or billboards, sets specific challenges for ad designers. An idea or message must be communicated simply and swiftly, it must be capable of grapping the viewer’s attention when there eyes pass by in a snap and deliver the message instantly and in a easy to remember way. There are tons of new print ads being created everyday and you see them all over the place. I have picked out 50 excellent print ads that in my opinion are among the most creative and hilarious created. If you know other ads that deserve to be added to the list I strongly encourage you to drop a comment.