On-page search engine optimization has been around for quite some time – probably it is the first kind of SEO that marketers began to use. Lately more people have begun to understand its great importance for driving organic search engine traffic to a web site or a blog. The term “on-page SEO” is used to describe all methods you can apply to a web page in order to enhance its ranking in search engines. It includes methods such as keyword optimization, using the proper titles, using tags for your images, using the right formatting for your titles, including your logo and graphics in the right format, placing your advertisements in the right position and density and so on. The basic rules that need to be applied are not that hard to understand, however if you are focused on producing great content and want to have it published fast to your readers – you may forget all about on page SEO most of the time. Regular reader on your blog that are subscribing to your feed may not care but if you want more readers it is a huge problem. Google and other search engines may not find your post worthy to get a good ranking and then the free organic traffic is out of reach! I have recently been testing the SEOPressor WordPress Plugin tnat I believe will solve your SEO headaches in a snap.
Disclosure: Please note that some of the links below are affiliate links and I will earn a commission if you purchase through those links (at no extra cost to you). I recommend that you do your own independent research before purchasing any product or service. This article is not a guideline, a recommendation or endorsement of specific products.
What is SEO?
SEO, search engine optimization, is the act of making your website friendly to the “bots” that go through the whole World Wide Web, searching for new and important sites to add to search engines. These mechanical seekers can only analyze code and content of your site – they don’t care how your website look and if it is pretty and easy to navigate for humans. Search engines are looking for specific keywords, phrases, and bits of code in your site in order to rank you in their index and if something is missing they will not be able to understand it. Would you promote and give high rank to an article you can’t understand? Google will not! SEO is a huge and very important area to master for web professionals and if you want to go more into the details I would like to recommend one of your previous articles: WordPress SEO Guideline. I have also added a few resources at the bottom.
What is SEOPressor and how it works
Before you read on you may want to go to the seopressor web site and see the video showing the plugin in action. The on page factors that this plugin help you optimize can be investigated further here. As you can see it is not that complex, but there are several areas you need to work on manually. I know from experience how hard it is to get even the most basic SEO stuff in place on every post. Imagine if the area next to your post content could be turned into a SEO expert guiding you in how to improve the post for better ranking at goggle and other search engines!
SEOPressor is as simple to install as any other plugin. Once it is installed you will find a widget next to the text editor where the current posts SEO score is available to you. Every time you update the post and save it you will get an updated SEO score. SEOPressor depends on the SEO Score for calculating the worthiness of a particular website. It takes several parameters into account and decide whether a particular website will rank well on search engines or not. To do this SEOPressor almost dissects your post and tells you things about it – SEO relevant details that if you pay attention to could significantly improve how much traffic you will get from search engines. It will tell you, for instance, if your keyword is placed in the right position or not, and what a better position would be. It will tell you about what kind of format you need to use for your titles—H1, H2 or H3—and it will tell you how to optimize tags on graphics etc. SEOPressor doesn’t just tell you about your mistakes, but it will also tell you the solutions and will in some cases offer to do them for you as well. One of the things it does is adding your main keyword to the title, to image alt tags and then you can make it automatically apply styling to keywords (bold, italic, underline) on single posts or site-wide. You can set this up on the settings page.
SEOPressor is working with WordPress 3.0
SEOPressor is compatible with WordPress 3.0. This is important and you may have noticed that many plugins are not ready yet (or at least officially ready). If you have not upgraded yet this is the time to do it!
The Developer’s Reputation
SEOPressor has been designed and developed by Daniel Tan, who is well known in the search engine optimization space. He has developed successful programs in the past such as the Backlinks Syndication System, the Rank Mover, the Ultimate RSS Joiner and the Press Release Cash Cow.
- Search Engine Optimization for WordPress @codex.wordpress.org
- Instant SEO Review @seoautomatic.com
You can only run one analysis per month as a free user but it is very good and comprehensive. It is recommended that you use your one shot on a post to see how it ranks and how you can improve it. Use the knowledge you get to improve other posts and the site in general.
- SMX London: Ranking Factors in 2010 @seomoz.org
- Search ranking factors @seomoz.org